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Google Conversion Verknüpfung:
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Die Cookies "_gcl_aw" bzw. "_gcl_dc" werden gesetzt, wenn ein User über einen Klick auf eine Google Werbeanzeige auf die Website gelangt. Sie enthalten Informationen darüber, welche Werbeanzeige geklickt wurde, sodass erzielte Erfolge wie z.B. Bestellungen oder Kontaktanfragen der Anzeige zugewiesen werden können.
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Google Tag Manager:
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